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  • All Blogs, Public Relations

    Adapting Social Media for the Better

    Social media is an odd thing. It consumes most of our lives and can become the centre of our world quite quickly. But, it connects us together and creates unique types of friendships. However, social media has many positives and negatives to it, and how…

  • All Blogs, Lifestyle

    Living In a Virtual World

    We all know that we are now living in crazy times, and I have avoided talking about Covid-19 on my blog so far. But this is becoming seemingly difficult as it has taken over our lives, our news and social media. Every time I go…

  • All Blogs, Lifestyle

    Rest

    Rest is something I have not had a lot of this week and I am truly seeing the impacts of it. I ache all over and feel very unhealthy due to a lack of good food and exercise. This is what happens when life takes…

  • All Blogs, Lifestyle, Public Relations

    Too Little, Too Late

    I personally have a huge issue with Victoria’s Secret and their diversity… or lack of. The brand are known for their lingerie but they are very minimalistic and non-inclusive, particularly in terms of sizing. Even I cannot buy from Victoria’s Secret, and I wouldn’t exactly…

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    Be Kind

    In 2015, I was 16 years old and working weekends at my local corner shop. Whilst on my shifts I would always reach for Cosmopolitan UK when the shop got a bit quiet. One Saturday, this particular issue had interviewed Caroline Flack and I distinctly…

  • All Blogs, University

    Under Pressure

    Today is the 13th February. That means in just 91 days my degree will be finished and I will (hopefully) be entering the world of PR. As a third year student, people will begin to ask you the same string of questions over and over…

  • All Blogs, Public Relations

    Expanding the ASA Guidelines to TikTok

    Not too long ago I wrote a blog post about the Advertising Standards Authority (ASA) Guidelines and what that meant for social media influencers. These guidelines provide transparency to an influencers publics so that they are aware if a product appearing on their social media…

  • All Blogs, Public Relations

    #SainsBey

    This month Beyonce launched her new Ivy Park x Adidas fitness range, but what Beyonce maybe didn’t expect was the apparent similarity with Sainsbury’s uniform. The maroon and orange colours are well known within the UK for being a part of Sainsbury’s staple brand identity.…

  • All Blogs, Public Relations, University

    Meeting the Professionals

    Just yesterday I attended the annual ‘Meet the Professionals’ event at Solent University. The event, ran by third year students, is the perfect way to network with professionals from PR, Marketing and Advertising disciplines and I have found it particularly useful each year. Around 20…

  • All Blogs, Public Relations

    Burger King’s Big (Mac) Campaign

    Not too long ago I stumbled across this campaign from Burger King which I just think is hilarious and so clever. Each time Burger King advertised a Whopper in 2019, a Big Mac was hidden behind the classic Burger King burger. The aim… to prove…