Browsing Tag

2019

All Blogs,Public Relations

Burger King’s Big (Mac) Campaign

Not too long ago I stumbled across this campaign from Burger King which I just think is hilarious and so clever. Each time Burger King advertised a Whopper in 2019, a Big Mac was hidden behind the classic Burger King burger. The aim… to prove that the Whopper is superior. Within each piece of print, TV, outdoor and in-store advertising, a Big Mac has been hidden in plain sight. The Whopper is exactly as described, a whopper, so the Big…

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  • All Blogs, Blogging, Public Relations

    Spend & Be Festive

    As Christmas draws closer, spending is on the rise. All things Christmassy are flying off the shelves as we all begin to get into the spirit that this time of year brings. But why is it that we spend so much money around Christmas. Our…

  • All Blogs, Public Relations

    John Lewis’ Christmas Ad Catches Fire

    It’s already that time of year again. Today John Lewis has filled our timelines with yet another festive advert to warm our hearts and get us into the Christmas spirit. Over the years John Lewis has reigned over the Christmas ads by creating stories and…